The Rooms
Three formats, one rule: nobody in the room is selling to anybody else in it. How that gets enforced changes with the format, and each page says exactly how.
What we run
Formats first, so the calendar can grow without the idea changing. No industry sits still. Every format brings in outside insight from people living the change, and the peers you’ll call when you need a second opinion.
The roundtable
Local rooms that bring industry figures together on a pressing topic, run under the old Chatham House rule — peers only, unrecorded by default: what’s said in the room stays there, but what you learn leaves with you. Most run as a closed room. Some are built as an open room instead, a small panel of peers in front of a host’s audience, when the room calls for it. A mixer opens up afterwards, with a capped number of our supporters in the room.
The contest
Nothing builds a bond like a team with something on the line. Futr Keystone puts the two sides of a working relationship, client and adviser, on opposite sides of a contest built for them — a round of golf, a raft build, whatever the group calls for — with teams drawn rather than entered, so nobody is up against the firm that already acts for them. The part of the day where the room does its talking stays in-house only. The game changes each time; what people go home with doesn’t.
The expedition
Everyone else gets these people from three rows back, for twenty minutes. Futr Keystone takes a handful of the sharpest minds in their field somewhere that has nothing to do with the office — the trip you always promised yourself, before work got in the way. Invitation only, captured as it happens, and the start of relationships that actually last.
The setting
The people come first, chosen one name at a time. The setting is chosen to match them. The conversation is the reason to come; the setting is why nobody wants to miss it. The fun is the point: it’s what turns a contact into a relationship.
An easy yes
An invitation people answer quickly — the conversation first, then the game, and the evening people talk about afterwards.
Something to share first
Folding dumplings badly beside a general counsel you’ve just met does more than any introduction.
The format is the icebreaker
Travel and sport give people something to talk about before they talk about themselves.
What doesn’t change by format
Every room is a decision about who’s in it, never a target being hit and never something bought into. That’s true whichever format you’re in.
In a Table Talk session that means peers only: the people the room was built for, and nobody from the side that pays. In a legal room, and in a contest’s afternoon roundtables, that still means in-house only. On the expedition it means a stated mix, published in advance and never quietly exceeded.
No session is named after a company and no one supplying a speaker has paid for the slot. That rule costs money and it is not for sale.
You see who is in the room before you commit and you can strike a name. Nothing is scanned, and no list is handed to anybody afterwards, least of all to somebody who paid. You still leave with the numbers you want, because you asked for them yourself.
Say no and the invitation stands next time. You are not added to anything for having read this.
From the rooms
Filmed conversations, footage from the day itself, and written notes from the rooms — now over on Content & Insights
One ask, and only one
Tell us which room interests you and why. There’s no fee — every seat is decided, not sold or signed up for, and that’s what keeps the room worth being in. A person reads every one.